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The Power of AI in Website Building: A Deep Dive with 🌱kvitly’s Yahor Kuryanovich

The Power of AI in Website Building: A Deep Dive with 🌱kvitly’s Yahor Kuryanovich

Predrag Vlatkovic Written by:
🌱kvitly is redefining how small businesses build their online presence by offering an all-in-one platform that seamlessly integrates AI-powered tools for website creation, e-commerce, and marketing. In this exclusive Website Planet interview with founder Yahor Kuryanovich, we explore the company’s journey, its innovative approach to AI-driven business solutions, and what’s next for 🌱kvitly.

Can you share a few details about 🌱kvitly as a company?

Our journey began 10 years ago when we created a website builder designed specifically for small businesses. At that time, our company was called Staronka, which means “page” in Belarusian. Shortly after, we launched an e-commerce store builder named Koshyk, meaning “cart” in Belarusian. We then developed a CRM and invoicing system. Over the years, we realized the incredible synergy of having all the essential tools in one place for SMBs. This inspired us to combine everything into an all-in-one solution, and that’s how 🌱kvitly was born.

In the last two years, we’ve devoted ourselves to perfecting our tools while integrating the power of AI—not just as an added feature but as a foundational approach to running a small business in the AI era. AI influences everything we offer, from minor features that help you rewrite text to comprehensive tools that can craft an entire marketing strategy for your business promotion.

What are the differences, except complexity between a “regular” website and a landing-page-only website?

While technically quite similar—essentially a single webpage versus multiple pages—this distinction can be significant for the end user. Landing pages are specifically designed to promote something, while websites enhance exposure and establish a presence. One is typically created by marketers, whereas business owners often build the other.

We fully understand this difference, and that’s why we are developing our product to cater to these unique needs. From the bigger decisions, like selecting a template and crafting the right wording for a landing page, to the finer details, such as how the menu for a landing page differs from that of a website, we’re keenly aware of the nuances. For us, it’s about creating two distinct flows tailored for two different types of users, even though, technically, the end result is the same HTML code on a webserver.

What is your approach to building e-commerce stores that might make you stand out?

The e-commerce market is quite competitive, and it can be tough to outdo the bigger players. However, we’re excited to shine through our focus on simplicity and seamless integration with other tools. For instance, you can create not just a store, but also landing pages for your best-selling products!

One of the ideas we’re exploring is automating the creation of these types of pages using AI. Imagine having a catalog of a thousand items along with customized landing pages for each product, specifically designed for different buyer profiles, that you can easily incorporate into your promotional materials!

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What other services/products do you offer?

We’re thrilled to have a wide range of tools in our all-in-one package! It’s quite a challenge to create such a product while keeping it simple, but I genuinely believe we’re doing a fantastic job in that area.

One of our exciting new additions is our AI Business Sidekick. Think of it as your specialized chatGPT built right into our product. It knows all about your business—from your website to the details you’ve shared before—and has been trained with carefully selected marketing and business insights from our blog. It’s equipped with everything you need to enhance your business.

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This solution is truly a first-class offering, and the early feedback we’ve received has been overwhelmingly positive. I’m really looking forward to seeing how it develops from here!

What kind of businesses benefit the most from 🌱kvitly?

We’re so excited to be building 🌱kvitly for small businesses across various sectors—anyone can use it to their advantage! Whether you’re a solopreneur or part of a growing team, 🌱kvitly is here to make it easier for you to kickstart and grow your business.

Every feature comes from a heartfelt understanding of the challenges that small businesses encounter. We aim to develop effective solutions by conducting engaging feedback sessions, analyzing how people interact with our product, and conducting thorough market research. For example, our AI Business Sidekick was thoughtfully designed to help smoothly manage routine tasks, make well-informed decisions, and engage with entrepreneurs in meaningful conversations about their business.

Running a business can be challenging physically and mentally, and having someone to chat with during challenging times—someone who brings positivity and fresh ideas—is genuinely comforting. I love to remind people that we’re here to support entrepreneurs, and we are trying to do it in every way possible.

What’s in store for the company going forward? Are there any new projects or features in the making that we could be looking forward to?

There are two exciting developments happening with 🌱kvitly! First, we are thrilled to announce our global expansion. After everything that happened in 2022, our team left the home country, but we’re finally ready to share our product with people worldwide. It’s been nearly two years in the making, and now anyone in the world can try 🌱kvitly for their business!

The second development is our holistic approach to AI. We’re starting from the ground up and gradually moving up the pyramid. Right now, we’re working on some really cool AI tools focused on strategy and operations. These tools are built on the wealth of knowledge we’ve gathered from businesses using our AI and the valuable feedback they’ve provided. We have a fantastic lineup of launches planned for both us and our clients in 2025!

To learn more about 🌱kvitly, you can visit www.kvitly.com

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