Inside this Article
Note: Keep in mind that I only compared the two platforms in terms of their design categories. 99designs only does, well… design. Fiverr also offers other services, like having people draw a portrait of you as a mermaid, and other crazy things I didn’t even know existed.
1. Platform Structure and Workflow
Fiverr Is All About “Gigs,” 99designs Does Projects and Contests
Let’s start with Fiverr. Fiverr has a somewhat unique structure in that it emphasizes “Gigs,” or individual services provided by its community. These services are provided on a one-time basis per payment, and a Gig can be just about anything. I really do mean anything. You can hire people to design logos, like I did when I tested Fiverr. You can hire them to make a music video, make music for your music video, write articles and copy for you, yodel for you, or almost anything else you might have in mind. If it can be done via the internet, someone on Fiverr will do it. (As long as it’s legal.) Every Fiverr seller can list more than one Gig/service that they will perform, so there isn’t much emphasis on user profiles themselves. There’s more emphasis on searching for Gigs that match your needs. You can filter Gigs by budget, user ratings, estimated delivery time, the language you speak, and more. That said, you can view user profiles, if you click on a Gig associated with the user. To contact a particular user, hit the Contact Seller button on one of their Gig pages to ask questions before you hand over any money. You can also contact them via their user profiles. If you want to hire them, you can go to a Gig and pay for it. It really is that simple.
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2. Ordering Your Graphic Design
Fiverr’s Ordering Process Is (Generally) Very Simple, 99designs (Usually) Wants More Details
Well, your experience with Fiverr might vary a little, but it generally goes like this: you hit the big green Continue button on a Gig, select any extra services you want, and pay. Then you fill out a short questionnaire with exactly what you want the seller to do. What kind of logo you want, for example. The questionnaire can be changed by the seller, though, and that’s where potential variation comes in. For a logo, I only had to provide the text I wanted on the logo, my preferred colors, and a basic description of what I wanted. I could also upload optional reference materials. On 99designs, your experience will definitely vary. The contests have a more lengthy ordering process, because they need lots of information for the (potentially tons of) designers who will be working on your project. You start by defining your design style by choosing between some sample designs and moving some sliders around. Then you have to write out all of your requirements (text, color, preferred layout, etc.) in more detail, and you can upload reference images. It doesn’t take too long, but it does take some extra effort and thought. See my full 99designs review for more information about the process.
3. Working with a Freelance Graphic Designer
This Will Always Depend on the Designer
So here’s the deal. My experiences on both platforms were fairly similar in terms of customer satisfaction. On 99designs, I worked with just one designer once I’d selected a contest winner. On Fiverr, I actually worked with three designers at once, all hired at different price points. On both platforms, selecting a designer means that you are directed to an instant messaging area where you can discuss your brief further, ask for revisions, and generally just check on how your project is going. Once both parties are satisfied, they give you the files, and you release the payment. The designers were all communicative, accommodating, and happy to make the changes I requested. One Fiverr designer in particular (username: juancharles) went above and beyond to deliver on the changes I asked for. They asked questions, and gave me what I needed. They were all creative in their own way, though creativity is usually restricted by the brief.
- The original, editable file (i.e. AI)
- A vector EPS file for digital (RGB)
- A vector EPS file for print (CMYK)
- A web preview file (PNG, JPEG, PDF)
- Editable AI, PSD, PDF, EPS, INDD, PPTX, SWF, or DOCX files
- Web preview files (PNG, JPEG)
- If the design is a full-bleed print design, bleed areas must be included
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4. Pricing
Fiverr Is Insanely Cheaper than 99designs
Okay, so both platforms are free… to use. You only pay once you hire somebody. On Fiverr, that can mean paying as little as 5 USD, with a two-dollar processing fee (that’s to keep the lights on at Fiverr). Now, you might think designers that cheap can’t be that good, but you’d be wrong. Many of the cheap and mid-priced designers on Fiverr have impressive portfolios, so don’t let the prices fool you. Do read the Gig descriptions carefully. Different designers might have the same prices, but they won’t necessarily offer the same services or benefits for that price. On 99designs, even the cheapest contests will cost at least a couple hundred dollars. This is fair enough, considering you’re paying for dozens of designers’ time, but it’s still pricey. For that amount, you could hire several Fiverr designers of your choosing and run your own contest. In fact, you could do that for much less money than it would take to run a contest on 99designs. And don’t get me started on projects. Those are expensive for the average small business owner. As for buyer security, Fiverr provides some basic measures. Most notably, you can withhold your payment if you’re not happy with the service, though this might end with a dispute. (See the section on disputes below.) 99designs does things pretty much the same way. The platform also has a 100% money-back guarantee. That is, if you start a contest and want to cancel it, you can. However, there are exceptions:- You can’t get a refund more than 60 days after payment.
- You have to request your refund before the final round of the contest.
- If you’ve started a “guaranteed contest” (which is where you promise to choose a winner), then you can’t get that money back.
5. Copyright and Usage Rights
All the Rights for Everyone
This is pretty simple overall. On 99designs, you get all copyrights, now and forever. It’s yours. On Fiverr, it’s a little more complicated: you automatically get all copyrights, unless the seller specifies otherwise. Some actually charge a little more for the full copyright, so once again… Read the Gig page carefully.
6. Dispute Resolution
To Get Legal, or Not to Get Legal
Mostly, both platforms hope you can sort things out with the designer you hired. This is usually the best way to do things when/if you can. Almost all sellers will do anything to get a five-star rating. However, there are instances when everything goes awry. In these cases, designers occasionally disregard the provided brief or incorporate copyrighted material (as noted earlier). They also surpass their deadlines at times, and regrettably, they abstain from putting in the effort to rectify the situation. When you need to get someone else involved, both platforms offer ways to report designers, and bring disputes to the support team. 99designs lets you do it right from your contest or project management interface, and on Fiverr you can do it from user profiles. On Fiverr, this means someone from the support team will step in to decide who is right and who is wrong. Fiverr’s decision is final. 99designs follows a similar approach. However, because of the significant amounts of money involved, they have certain policies in place for legal situations. In most countries, resolving a dispute in court means going through the legal process. However, if you’re in the US, the Terms of Service will require you to go through legal arbitration instead of going to court. Just something to consider. Winner: It’s a tie. Legal arbitration and courts are expensive, but some people will definitely want that option. Others won’t want the hassle at all. This choice is based entirely on your individual preference… but let’s hope it never comes to that.Fiverr Offers Great Quality for Great Prices
Fiverr and 99designs are both good platforms, which is why they both made it onto my list of the best logo design services. But which is better? Well, if you’re in a corporate environment and want an easy way to hire/work with tons of designers or even full agencies, 99designs has ways to do that. But for the average consumer, Fiverr wins by a pricing landslide. It can be a little bit easier to use, too, all things considered. I love Fiverr’s focus on simplicity, and streamlining the hiring process. It’s also important to point out that numerous Fiverr designers operate at a rapid pace. In theory, you could get a logo completed in a day, if you’re not fussy about the changes. Quickness and quality don’t always go together, but there are times when you’re pressed for time. Also, hosting a contest demands a significant amount of your time, as the buyer. Fiverr saves you money and time. It’s hard to argue with that.Fiverr
99designs
Lower General Prices
✔
✘
Easy to Use
✔
✔
Buyer Protections
✔
✔
Freelancer Vetting
Limited
✔
Fixed Pricing
✔
✔
Hourly Pricing
✘
✘
Staff Arbitration
✔
✔
Legal Arbitration
✘
✔
FAQ
Should you go with 99designs or Fiverr?
I’d almost always say Fiverr. Between its simplicity and its pricing, it’s just the better choice in most cases. I’d suggest you head over to the site and browse some design samples to see what I mean. Again, I should mention that 99designs has some attractive offerings for corporate customers, and anyone who is comfortable with its more expensive pricing. 99designs has some very good, well-vetted designers, and great customer support.Which freelance platform is cheaper?
I’ll say it again. Fiverr. Definitely Fiverr. We’re literally comparing a lowest price of 5 dollars to a few hundred. If you have budget constraints (don’t we all?), Fiverr is the way to go. But can you actually get good quality on Fiverr for such cheap prices? That’s what I wanted to know when I tested several different designers from the platform. The TL;DR version? Yes, you can!Which is better – hiring an individual designer or running a design contest?
It’s a personal choice, but I always prefer hiring an individual. I say this for two reasons:- Contests are kind of a waste of time for all the designers who don’t win. It’s not really fair to them, and this model encourages them not to bother trying their best. They often throw a dozen iterations on the exact same logo at you, and it can often be really similar to the logos they use for every other contest.
- You’ll almost always get a better design from a designer you’ve researched, especially if you take the time to build a relationship with them. Good design is made in partnerships, not in factories.