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Elit-Web’s Path to Digital Success: An Interview with Igor Volovoy on Personalized Strategies and Sustainable Growth

Elit-Web’s Path to Digital Success: An Interview with Igor Volovoy on Personalized Strategies and Sustainable Growth

Luka Dragovic Written by:
Elit-Web was founded by a group of freelancers driven by the passion to help businesses thrive in the digital landscape.

Speaking with Website Planet, Igor Volovoy emphasized the company’s core mission of delivering personalized digital marketing strategies, focusing on values like transparency, responsibility, and usefulness. Through services such as SEO, PPC, and comprehensive reporting, Elit-Web ensures tailored solutions for each client.

Their dedication to long-term, sustainable results has earned them recognition as a top-rated agency, consistently helping businesses enhance their online presence and reach.

What inspired the creation of Elit-Web and what is its core mission?

Elit-Web was founded by freelancers passionate about helping businesses grow online. Our mission is to provide personalized strategies that maximize results. We focus on values like usefulness, transparency, and responsibility, offering full reporting, 24/7 support, and a team of in-house specialists. We deliver tailored solutions to ensure high-quality outcomes, and we’re proud to be recognized as a top-rated digital marketing agency by Clutch.

How does Elit-Web help businesses enhance their online presence and digital marketing strategies?

At Elit-Web, we rely on solutions proven by experience. Over the years, we’ve developed a deep understanding of various industries and know which tools and strategies work best for each niche. Our key expertise is SEO, as it’s the most stable and reliable way to achieve long-term, profitable results. By focusing on tailored SEO strategies, we help businesses improve visibility, attract organic traffic, and grow sustainably.

Can you tell us more about Elit-Web’s key services and what sets it apart from other digital marketing agencies?

Our SEO services start with a comprehensive audit. We analyze the website’s structure, content, and competitors, then create a customized optimization plan. This includes internal optimization, such as improving site structure, meta tags, and loading speed. We also focus on content optimization, ensuring that the site answers user queries effectively, which boosts its search engine rankings. A key part of our SEO approach is external optimization, where we strengthen the website’s link profile by building high-quality backlinks from trusted resources — one of the most important ranking factors.

For PPC advertising, we take a detailed, individualized approach. We begin by analyzing product demand and competitors to build a precise promotion strategy. We thoroughly research the best-performing keywords, set up effective ads with strong USPs, and manage budgets efficiently to avoid overspending. Our campaigns are designed to reach the right audience by carefully selecting geo-targeting and platforms.

What makes our PPC advertising unique is our use of a media plan. It outlines the tools, traffic expectations, budgets, and KPIs we track, ensuring clarity and efficiency. Additionally, we provide daily, weekly, and monthly reporting so our clients can see real-time performance and understand where their investment is going. By continually optimizing campaigns, we ensure the best return on investment and long-term success.

Can you share a success story where Elit-Web significantly improved a client’s digital marketing performance?

One of our success stories is with PatioLiving.com, a US-based e-commerce company specializing in luxury outdoor furniture. Despite having around 65,000 organic visits per month, they struggled to compete with major retailers like Walmart and Home Depot. Their goal was to double site traffic and improve visibility.

Our approach involved a comprehensive SEO strategy. First, we conducted a thorough technical audit to resolve issues with redirects, meta tags, and image optimization. We then focused on internal content optimization, creating unique, keyword-rich content to enhance search visibility. Additionally, we implemented an external backlink strategy, replacing poor-quality links with high-authority ones to boost the site’s domain credibility.

As a result, we saw a 5X increase in organic search traffic and a 1.4X increase in monthly site traffic. Moreover, we significantly reduced the cost per user from organic search, improving the client’s ROI. This project highlights our ability to deliver strong, long-term results, even in highly competitive markets.

How does Elit-Web stay ahead of digital marketing trends to ensure effective results for its clients?

We stay ahead by constantly monitoring industry updates. Our SEO team tracks Google algorithm changes to adapt strategies, ensuring clients don’t lose traffic or rankings. The PPC team follows platform updates— for instance, when Google Shopping accounts were blocked, we quickly helped clients restore them. Similarly, our social media team keeps up with platform changes to maintain effective campaigns and maximize results. This proactive approach ensures our clients always stay competitive.

What new strategies or services is Elit-Web planning to introduce in the near future?

Our focus remains on SEO, PPC, and SMM, as these channels offer the best ROI and help clients generate leads quickly. Our data-driven strategies continue to maximize client returns. While we may expand our services in the future, it’s not a priority at the moment. Our main goal is to ensure that clients have a positive experience with a digital agency that consistently delivers real, measurable results.

Find out more at: www.elit-web.com

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