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6 Best Web Hosting Services with (Effective!) SEO Tools in 2024

Robert Hansen Written by:
24 July 2024
Most web hosts claim that they have what it takes to boost your website’s SEO, but I’ve actually tested dozens of services and I can tell you right now that this is a marketing tactic. In truth, SEO is mainly about quality content that you deliver to your audience.

That said, choosing the wrong provider can do a lot of harm. You might publish excellent content on your website, but if visitors can’t get to it easily or quickly, search engines will penalize you for it. And so will users.

Search engines like Google care about one thing only: user experience. The happier your visitors are with your website and content, the higher you will rank in search engine results pages (SERPs), which is why you want a web host with excellent uptime and loading speeds. That’s why I recommend InterServer’s reliable, high-speed hosting for the best SEO results.

Short on Time? These Are the Best Web Hosts for SEO in 2024:

  • InterServer1 – uncrowded servers, built-in caching, and a one-click installer for SEO software
  • Hostinger1 – incredibly cheap shared hosting with outstanding performance and data centers on four continents
  • A2 Hosting1 – optimized CMS installations for improved loading speeds and extensive caching

See 3 more options | Comparison Table

What We Look For in the Best Web Hosts for SEO

If your website is offline often, users who land on it will immediately bounce back to Google. This increases your bounce rate, causing your website to rank lower in SERPs (search engine results pages). Such penalties can take months – and a significant financial investment – to fix.

If you were Google, would you send traffic to a website that has 98% uptime or to a site that has 99.9% uptime? Would Google let down even just 2% of their users?

I started noticing that websites that rank well were actually hosted on these hosting providers. Regardless if it is simply because these hosts provide fast loading speeds or SEO-specific tools, they have proved to help with boosting SEO. Some standout features include:
  • SEO tools. You can boost your website’s SEO without the help (or the cost) of an expert. You just have to know what you’re doing, and you need the right tools for the task. Many of the hosts on my list include effective tools for free.
  • Excellent loading speeds. It’s no secret that Google prioritizes fast-loading websites. Search engines provide the best possible user experience, and no user likes a website that loads slowly.
  • Data center locations. Having more locations to choose from means that you can host your website closer to your target audience. This, in turn, can boost your site’s performance.
  • Uptime. A minute or two of downtime here and there won’t affect your ranking in SERPs, but you still want to be very careful because users will immediately bounce back to Google if your site is offline. This can result in penalties, not to mention lost customers. The hosts on my list have excellent uptime records backed by reliable guarantees.
  • Free SSL. An SSL certificate encrypts all data on your website and is especially important for online stores that handle sensitive user information. Recently, Google has confirmed that websites without an SSL – whether these are e-commerce platforms or not – rank lower in SERPs.

InterServer offers a single, Standard shared hosting plan with unlimited websites, domains, storage space, bandwidth, and email, all at an affordable cost. The provider has an excellent uptime record backed by a 99.9% uptime guarantee, and the Standard package includes several performance-enhancing features to boost your loading speeds.

InterServer - shared hosting features
I was happy to discover that the Standard plan includes a lot of free features
Although InterServer has just two data centers, both of which are US-based, you can use Cloudflare CDN to improve loading speeds for non-US visitors.

InterServer provides a one-click installer for SEO Panel. The panel includes an SEO site auditor, the Moz rank checker, a keyword position checker, and several other features that can help you determine the current SEO profile of your website.

Features

  • Visitor stats in cPanel. InterServer’s Standard package comes with the cPanel control panel. You can use it to easily manage your account and website, and also to get detailed information about your visitors, the time they spend on your site, their preferred pages, and more.
  • LiteSpeed technology. LiteSpeed web servers are considerably faster than Apache, which is what most web hosts use. It also comes with LiteSpeed caching, an integrated tool that you can access from cPanel to improve your website’s performance.
  • Uncrowded servers. InterServer utilizes only 50% of available resources per server, which means that neighboring websites won’t interfere with your performance during times of peak traffic.
  • Cheap VPS. If you ever need more resources to support your growing website, you can switch to one of InterServer’s highly affordable VPS packages. You can even ask the tech team to perform the transfer for you.
For a full list of features, read our in-depth InterServer review.

Speed Optimizations LiteSpeed web server and caching
Data Center Locations US
Free SSL Certificate Yes
SEO Tools Visitor stats (cPanel), SEO Panel, SEO Toaster (one-click installation)
SEO Support Decent knowledge base
Starting Price $2.50

Hostinger is proof that you don’t have to spend a lot of money on web hosting to build an SEO-friendly website. Its shared hosting plans come at an incredibly low price compared to the industry average, and the usual features are all included.

You might think such low prices would mean low quality. I’ll admit, I thought so too at first. But then we tested all the top web hosts for performance, and Hostinger actually came out on top. 

Hostinger - a platform optimized for performance
Despite the low cost, Hostinger delivers excellent performance
For a modest fee, Hostinger’s SEO Toolkit evaluates technical SEO issues on your website and provides feedback on the quality of your content. The plugin also generates actionable steps that you can take to improve SEO on each of your website’s pages.

Features

  • Generous resources. Your resources are limited on the entry-level plan, but if you upgrade to Premium Shared Hosting, you get double the storage space, as well as unlimited websites, email, and bandwidth. You also get peace of mind with weekly automated backups, which are not available on the Single Shared Hosting plan. Plus, the Premium plan is still very cheap.
  • WordPress optimizations. Hostinger’s shared hosting plans come with preinstalled LSCWP (LiteSpeed Cache for WordPress). The plugin is neatly integrated into your dashboard, so it’s super easy to boost the performance of your WordPress website.
  • Data centers on four continents. Hostinger has 10+ data centers strategically positioned around the world. If your audience is in North America, South America, Europe, or Asia, you can improve your website’s performance by choosing the right data center location.
  • The simplified hPanel. Hostinger’s proprietary control panel makes it easier to install your favorite CMS, set up a website, and access your SEO Toolkit.
You can see the full results in our in-depth Hostinger review.

Speed Optimizations LiteSpeed web server and caching, LSCWP
Data Center Locations US, Brazil, UK, the Netherlands, Lithuania, Singapore, Indonesia
Free SSL Certificate Yes
SEO Tools SEO Toolkit
SEO Support Extensive knowledge base
Starting Price $2.99

A2 Hosting’s shared hosting plans are slightly more expensive than some of the other hosts on my list, but the additional caching and security tools are worth the difference. Also, if consistent performance is your main priority for web hosting, then A2 Hosting should be at the top of your list.

A2 Hosting - Turbo features
With A2 Hosting, you don’t have to worry about downtime affecting your SEO
You can start with a low-cost, entry-level plan for a simple site, but if you’re building a medium- to high-traffic, SEO-dependent website, I recommend either the Turbo Boost or the Turbo Max plans. Both come with extra computing resources in addition to A2’s impressive kit of features.

A2 Hosting doesn’t offer any out-of-the-box SEO tools like Hostinger’s SEO Toolkit, but you can use its one-click installer to set up useful software like SEO Panel.

Features

  • A2 Optimized installations. Whether you want to use WordPress, Drupal, Joomla, PrestaShop, or another popular CMS, the A2 one-click setup can help you quickly install and optimize it. Performance settings are preconfigured, so you can jump straight into building your website.
  • Turbo servers. A2’s Turbo Boost and Turbo Max plans run on optimized web servers with additional resources, fewer users, and built-in caching. According to A2 Hosting, you can expect your website to load 20 times faster on a Turbo server.
  • Additional resources during traffic spikes. For a small fee, you can buy the Performance Plus add-on and ensure that your website never goes down due to high traffic.
  • Reinforced DDoS protection. DDoS (distributed denial-of-service) attacks are designed to disrupt a web server by overwhelming it with a flood of traffic. This can result in your website becoming unavailable and, depending on the severity of the attack, could have consequences on your rankings in SERPs. A2 Hosting provides reinforced DDoS protection to stop this from happening.
For a full list of features, read our in-depth A2 Hosting review.

Speed Optimizations A2 Optimized CMS, turbo servers, built-in caching
Data Center Locations US, the Netherlands, Singapore
Free SSL Certificate Yes
SEO Tools Visitor stats (cPanel), SEO Panel (one-click installation)
SEO Support Extensive knowledge base on digital marketing
Starting Price $1.95

HostPapa is a good place to start if this is your first time building and hosting a website. Its plans are slightly expensive following renewal, but you get a lot of value for your money.

For example, the Starter plan comes with 2 websites, 100GB of storage, unmetered bandwidth, unlimited email, and plenty of user-friendly features like an SEO-friendly website builder and an easy to follow Quickstart Wizard.

HostPapa - shared hosting features
If you ask me, HostPapa makes a strong case for its beginner-friendly shared hosting plans
The entire service at HostPapa is built around ease of use. As soon as you log into your account, the QuickStart Wizard is there to take you through all the steps of setting up your CMS.

In addition, HostPapa’s website builder comes with several built-in SEO features. For example, you can easily change page meta titles and descriptions, create alt text for your images, or add a site plan for search engines.

Features

  • Outstanding customer support. If you ever run into trouble, there’s 24/7 support. In my experience, HostPapa’s tech agents are not the quickest to respond, but they are polite and properly trained to help with most hosting issues.
  • Text and video tutorials. Even if you know nothing about SEO, it’s easy to learn with HostPapa’s guides. There’s even a tutorial on how to create an SEO-friendly website using HostPapa’s proprietary site builder, which is included for free on all plans.
  • One-on-one training with an expert. Before you get started, you can request a one-on-one call with one of HostPapa’s tech experts to cover topics such as account management, building and securing your website, SEO, and more.
  • Premium servers. HostPapa is primarily aimed at freelancers and small businesses, but there is room for your website to grow. If you need more resources for optimal performance, you can always upgrade to the Business Pro plan and transfer your website to a premium server.
For a full list of features, read our in-depth HostPapa review.

Speed Optimizations Premium servers

(more resources, fewer neighbors)
Data Center Locations US, Canada, the Netherlands
Free SSL Certificate Yes
SEO Tools SEO-friendly website builder
SEO Support Text and video tutorials, one-on-one training
Starting Price $2.95

5. SiteGround – Managed WordPress Hosting Optimized for Speed1

SiteGround offers some of the cheapest managed WordPress hosting plans in the industry, so if you plan to build a WordPress website, this provider should be on your shortlist. Although SiteGround is often seen as a developer-oriented service, there are plenty of benefits for beginners too.

A free domain name is included with some hosting plans from SiteGround

SiteGround’s managed WordPress service includes a one-click installation, automated updates, daily backups, and more.

In addition, the SG Optimizer plugin instantly configures your WordPress installation for optimal performance on SiteGround’s platform. Better speeds are always a plus in terms of SEO.

SiteGround - Site Tools control panel
Site Tools offers a greatly simplified interface compared to cPanel.
You’ll also find that Site Tools is an easy-to-use control panel with a clean interface. Like with cPanel, you’ll be able to view site statistics such as unique visitors, page visits, and more by accessing the Site Statistics tab. SiteGround also offers specialized tech support for WordPress.

Features

  • WordPress Starter Wizard. The Wizard is an interactive, step-by-step guide to building your first website. Several professional WordPress themes are included in the package, and you can easily add functionalities like a portfolio, online store, or contact forms during the setup.
  • Integrated caching. All SiteGround plans run on Apache + Nginx web servers designed for speed. If you opt for either the GrowBig or GoGeek plan, you also have access to SiteGround’s SuperCacher, which can drastically improve your site’s performance.
  • Built on GCP. SiteGround has recently partnered with Google Cloud Platform for all of its shared hosting and managed WordPress plans. New clients are hosted on GCP by default, which translates into better performance, stability, and scalability.
  • Complete account isolation. Using LXC (Linux containers) technology, SiteGround ensures that user accounts are completely isolated from one another, even on the same server. This means that your neighbors can’t dig into your allocated resources or spread security breaches to your website.
To learn more about SiteGround’s support, read our expert review.

Speed Optimizations GCP infrastructure, Apache + Nginx web servers, SG Optimizer, SG SuperCacher
Data Center Locations US, UK, the Netherlands, Germany, Singapore, Australia
Free SSL Certificate Yes
SEO Tools Site statistics

(traffic, audience behavior, and more)
SEO Support Extensive knowledge base
Starting Price $2.99

6. Scala Hosting – Cheap Cloud VPS with a Free SEO Audit1

Scala Hosting isn’t as popular as some of the other hosts on my list, but don’t let that scare you: its managed cloud VPS offers a ton of value at a very low cost. In fact, a VM (virtual machine) equipped with 1 vCPU, 2GB of RAM, and 20GB of SSD storage is cheaper with Scala than most mid-range shared hosting plans from other providers.

Scala Hosting - the advantages of VPS hosting
I like how Scala Hosting’s VPS features make it easy to maintain an SEO-dependent website
With every VPS, Scala Hosting includes a free SEO audit of your website. The results are sent to you in a report, alongside practical steps for improvement.

More importantly, you get your own, dedicated IP. In a shared hosting environment, your website shares the same IP address with other accounts on the same server. If a site with the same IP gets blacklisted by search engines, your site is affected too. However, with a VPS, you have your own IP, so this isn’t a problem.

Features

  • Fully managed VPS. If you’ve never used a VPS, you might find this type of hosting intimidating, but Scala Hosting’s plans are fully managed, which means that most server maintenance tasks are taken care of for you.
  • The sPanel. All plans come with the in-house sPanel control panel, which is super easy to use. With sPanel, you can quickly configure your VM, launch the Nginx web server for faster loading speeds, create backups, set up your SSL, one-click install your favorite CMS, and more.
  • Guaranteed resources. Your account is completely isolated from others. No other website can hog your resources, which means that you can expect better loading speeds overall.
  • Integrated CDN. You’ll find Cloudflare CDN preinstalled on your account and ready to go. Use it to protect your website from DDoS attacks and to improve performance for visitors from around the world.
To see Scala Hosting’s full list of features, check out our in-depth review.

Speed Optimizations Dedicated resources, Cloudflare CDN
Data Center Locations US, Bulgaria
Free SSL Certificate Yes
SEO Tools Free SEO audit
SEO Support Decent knowledge base
Starting Price $2.95

These Are the Best Web Hosts for SEO, but Which One Is Right for You?

All the web hosting services listed can support a website that depends on SEO. However, selecting the appropriate plan depends largely on your experience level and specific requirements.

For example, InterServer’s Standard plan1 is an excellent option for websites with a US-based audience. Its Standard shared hosting plan comes with unlimited resources, and you can always switch to an affordable VPS solution if you need more power.

If you have visitors from around the world, you should check out Hostinger’s cheap plans1. With a fleet of ten data centers, you can count on outstanding performance. You also get an SEO-friendly website builder and LiteSpeed caching to boot.

Finally, I recommend A2 Hosting if you have an SEO-dependent site with high traffic. While the host does offer cheap, simple plans, A2 really shines with its high-speed turbo servers1.

Standout Features for SEO Starting Price
InterServer Uncrowded servers give your website room to grow, one-click installer for SEO software $2.50
Hostinger Seven data centers on four continents, high-performance hosting, SEO Toolkit, SEO-friendly website builder $2.99
A2 Hosting Turbo servers for improved loading speeds, optimized CMS installations $1.95
HostPapa Integrated Attracta SEO tools, rich documentation on SEO, one-on-one training with an expert $2.95
SiteGround Optimized for WordPress, built on GCP, integrated caching, built-in site statistics $2.99
Scala Hosting Cheap VPS solutions with a dedicated IP, guaranteed resources, and a free SEO audit $2.95

FAQ

Does hosting affect SEO?

Yes, web hosting can affect your website’s SEO. Although quality, well-optimized content is the most important factor in terms of optimization, choosing the wrong host can have a negative impact on your SEO, especially if it causes your website to load slowly or go offline often.

What is SEO hosting?

For the most part, “SEO hosting” is a marketing scheme. However, a web host can offer reliable, high-performance hosting, which gives your website a good foundation for SEO. In addition, some providers offer free SEO tools that can help you evaluate and optimize your site.

Is Bluehost good for SEO?

Although Bluehost does have a few SEO tools that you can buy as add-ons, I would not recommend it for an SEO-dependent website. Bluehost’s performance is average at best (see the full test results in our expert review), and there are no performance-enhancing tools included in most plans.

Is SEO free?

It can be. Search engines are becoming increasingly sophisticated, but you can still optimize your own website if you’re willing to learn the right techniques. In addition, web hosts like InterServer and Hostinger give you free SEO tools that can make your life easier.

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anonymus
September 06, 2024
Excellent. Well researched and presented. Good information.
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anonymus
September 06, 2024
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Mihail - WSP Team
September 06, 2024
Thank you for your feedback! We're glad you found the information well-researched and useful.
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Mihail - WSP Team
September 06, 2024
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