5 Best Free Text Logo Makers Online with HQ Downloads [2024]

When designing a new logo, your very first choice is this: Should I use an icon, or should I just use text?

Some of the world’s most memorable logos have been icon-based – like the Nike swoosh or the Apple apple. However, as powerful wordmarks from Google, Hershey, Coca-Cola, and FedEx have shown, text-based logos can be equally effective.

But to make a text logo really stand out, it has to be designed well! Without any symbols or icons, it’s easy for text logos to look plain, boring, or amateurish.

To help you avoid a low-quality wordmark, I’ve reviewed a handful of DIY text logo generators to find out which ones really stand out for text logo design. Read on for my in-depth review of five text logo platforms.

Rather have a professional designer create your logo? Jump down to find out how you can get a custom logo for an amazing price.

What We Look For in the Best Text Logo Makers

• Font selection: With no icon, you’ll need a creative font that captures your brand personality without feeling generic.
• Customization tools: To truly personalize your wordmark, you want the ability to freely move text, insert new text boxes, add colors or gradients, and change the alignment.
• User-friendliness: Even if you’re a beginner, you should be able to quickly understand what you can do, how to do it, and how to undo it.
• Pricing: In addition to affordable pricing, you should be able to try before buying and only purchase your logo when you’re happy with it.
• Final results: Even though you’re going to make your own text logo, you want a finished product that looks polished and professional, not homemade.

1. Wix Logo Maker – The Best Text Customization Options1

A sister site to the popular Wix website builder, Wix Logo Maker offers a beginner-friendly interface for DIY logo design.

Its powerful text customization options include curving, rotating, and moving your copy on a drag-and-drop canvas. That means you aren’t limited to a straight line of text, and you can easily click and drag your text anywhere.

For really easy but interesting effects, you can also make text transparent and add a background color, container shape, or both. In the screenshot below, I jazzed up the plain text of “Fair Skies Air” with a circle in the background and some extra color.

My only complaint? It would be helpful if the fonts were categorized by style rather than alphabetically. The fonts are so unique and varied that it would be much easier to choose by category (like Elegant or Modern) than by specific font name.

However, Wix Logo Maker does offer impressive functionality for text logo design:

• Choose from a gallery of preset text alignments at any time
• Use recommended color palettes for quick changes
• Curve and rotate text boxes a full 360 degrees
• Add a background, filled container, or border container to accentuate text

For in-depth information about Wix Logo Maker, read our expert review.

Text Logos Made with Wix Logo Maker

Wix Logo Maker Quick Snapshot

2. Tailor Brands – The Best AI Wizard for Text Logos1

AI-powered Tailor Brands starts with a walk-through wizard and then presents around a dozen logo options for you to customize. In terms of cool text logo options, I like how the walk-through wizard is text-focused. You can opt for a name-based or an initial-based logo style (see screenshot below), then vote on a handful of your favorite fonts.

Beyond the wizard, however, I think the text-specific options are a bit lackluster. For instance, you can’t rotate text, move it around, or insert backgrounds that don’t already exist in your template.

Nonetheless, Tailor Brands does offer decent customization options:

• Select new fonts or font pairings (if your template has two fonts already)
• Change background fill or shape (if your template already has one)
• Get helpful design insights about color and typography

Want to know more? Read our in-depth Tailor Brands review.

Text Logos Made with Tailor Brands

Tailor Brands Quick Snapshot

3. Looka – The Most Creative Preset Layouts for Text1

Looka’s AI-powered walkthrough wizard is one of my favorites of any text logo maker. Although you can’t filter for text logos specifically, you’ll get to choose your favorite logo concepts⁠ – and unlike many other programs, Looka offers a nice selection of text-only designs (like SpaceBox or KoloSystems below).

In the customization editor, Looka stands out for its preset layouts for text. With just a click, you can select from tons of cool text logo designs: one line of text, two lines of equally sized text, two lines of large and small text, and so on. Many of these layouts also come with background containers, like the filled square or outlined circle in the screenshot below.

In Looka, you can make your own text logo by:

• Selecting preset text alignments and layouts
• Copying styles from a logo you like (via the Inspiration tab)
• Applying suggested color palettes, exact hex colors, or gradients
• Adding unique backgrounds and containers

For a full list of Looka’s features, don’t miss our expert review.

Text Logos Made with Looka

Looka Quick Snapshot

4. BrandCrowd – The Largest Variety of Logo Templates1

If you’ve heard of DesignCrowd, the popular designer community, then you may be interested to know that BrandCrowd is the same company’s DIY logo generator.

Unlike many other text logo makers, BrandCrowd is not AI-powered. That means less guidance at the beginning, but it also means super-fast results for you. Just enter your business name to get up to 9,600 logo templates within seconds.

One great thing about BrandCrowd is that you can filter results by text only – something I wish more logo makers offered.

BrandCrowd does support special and non-Latin characters, but the fonts are fairly limited. I tested traditional Chinese, Russian, and special characters from Spanish, Polish, and French.

BrandCrowd’s text customization features allow you to:

• Add as many text boxes as you need (up to 50!)
• Type more than 100 characters per text box
• Arrange text boxes in front of or behind each other, not just in a single line
• Insert lines, banners, and badge elements to accentuate text

Learn more about BrandCrowd in our in-depth review.

Text Logos Made with BrandCrowd

BrandCrowd Quick Snapshot

5. LogoMaker – The Fastest Results with Text-Only Filters1

Similar to BrandCrowd, LogoMaker is not AI-powered. You simply enter your business name, slogan, and industry, then get 2,000+ logo templates, which you can conveniently filter for text only.

LogoMaker offers two really notable features for text logo design:

1. You can add new text boxes
2. You can easily resize text

These features let you divide your company name and slogan in almost any way⁠ – giving you more options for playful, creative, and emphatic sizing.

For example, in the screenshot below, I can add a new text box to finish the company name (“Paws on the Go”). That allows me to make “Paws” as big or small as I want and move it anywhere.

One disadvantage of LogoMaker is that you’re stuck with what your template offers. You can add new text boxes, but you can’t change the background color or add new background shapes. The font selection is also pretty limited.

Nonetheless, you’ll enjoy these text logo capabilities:

• Easy drag-and-drop canvas
• Ability to add new text boxes (up to five, depending on your template)
• Convenient color-picker tool with suggested popular colors
• Resizing objects by dragging the corner

Need more information? Read our in-depth LogoMaker review.

Text Logos Made with LogoMaker

LogoMaker Quick Snapshot

Prefer to Work with a Graphic Designer?

Online logo makers can be an amazing tool, but any text logo generator will limit your choice of fonts, layouts, and other customizations. If you want a truly personalized text logo but you don’t want to spend a fortune, I’d recommend hiring a professional designer from a platform like Fiverr (don’t miss our full Fiverr review). You can actually get a custom logo for as little as $5.

• How Does Fiverr Work?
  At Fiverr, thousands of graphic designers from around the world await your discovery. You have the opportunity to explore their profiles, portfolios, and reviews prior to making a hiring decision. With such a diverse range to choose from, rest assured you’ll locate a suitable professional that aligns with your budget.
• How Do I Hire?
  Use filters or browse manually to find designers. Although there isn’t a filter for text logo design, entering “text logo” or “wordmark” in the search bar will help narrow the results. Once you find a designer you like, use Fiverr’s messaging system to ask questions or click the button to hire.
• How Much Will It Cost?
  Fiverr’s name comes from its famous $5 rates. While there are still quite a few designers who charge only $5, others charge a bit more. No matter your budget, you’re sure to find a good designer on this platform.
• Is Fiverr Safe?
  When hiring a designer on Fiverr, you initially provide the funds to Fiverr. Prior to disbursing payment to the designer, you will have the chance to offer feedback and request edits. The final logo will be approved by you before the payment is sent.

As part of his mission to find the best new logo for Website Planet, my colleague tested three different designers on Fiverr to see if a higher price tag means a better logo. Watch what he learned in the video below.

Text Logo Examples by Fiverr Designers

Logo by logoflow
(hire logoflow for $5)

Logos by logotype_maniac
(hire logotype_maniac for $5)

Logo by deluxemedia
(hire deluxemedia for $40)

Logo by illustriouss
(hire illustriouss for $5)

Logo by vigszabolcs
(hire vigszabolcs for $225)

Final Recommendations: Which Text Logo Generator Should You Use?

Text-only logos should be both simple and memorable. Without an icon competing for attention, your logo can tell your story through font, layout, and color. (For more help creating a great text logo, check out our beginner’s guide to wordmark logo design.)

No DIY logo makers will give you a completely bespoke font or custom lettering, but many of them do a serviceable job for text logos. Here are my final thoughts:

• If you’re the type of person who can’t decide on a color from a box of 64 crayons, go with Tailor Brands1. This tool minimizes logo concepts and customization options while still providing a fairly personalized result.
• If you like playing around and editing your choices, try Wix Logo Maker1. The wide variety of options provide almost any customization you could want.

Remember, there’s nothing wrong with getting a text logo from the pros! On Fiverr1, even fairly limited budgets can accommodate a talented designer, and the slightly higher cost can pay off in terms of unique brand identity.

Whether you do it yourself or hire a designer, text logo design is your chance to tell your story in just a few words – or just a few letters. So take advantage of the best free-to-try logo makers and dive into better branding today!