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I went through every single Squarespace template to select the best ones for hotels and travel agencies. I found several that would do the trick, but what I didn’t expect was to discover a handful of beautiful choiceshidden in a previous version of Squarespace.
These templates are purpose-built to offer the essential features the average traveler will appreciate: a booking page, quality images of your property and amenities, and easy-to-find location and contact information.
Below, you’ll find 3 templates from Squarespace 7.1 (compatible with Squarespace’s new Fluid Engine editor) and 4 hidden gems I uncovered from a previous version of Squarespace. They’re all responsive and stylish, with features to make your hotel shine, and they’re all available to use now.
Ready? Let’s take a look!
With Squarespace’s Blueprint design tool, you can create a one-of-a-kind online presence for your hotel or travel business. It will guide you through the steps of choosing a website structure, color palette, and font pairing and offer you a mix of modern and traditional site styles to choose from. With 1.4 billion potential design combinations, Blueprint makes it easy to create a personalized website that captures your brand’s needs.
Barbosa is all about contrast – and it works!1Barbosa is a sleek, monochrome template that serves as a fantastic jumping-off point for any boutique hotel or chain. You can use the striking title text to draw your viewer in by calling attention to a unique aspect of your property, or perhaps a limited-time deal.
The homepage easily guides visitors through all the essential information they need to make a decision on where to stay, ending with a distinct call to action to book. There’s even a section where you can add a couple of glowing testimonials to pique their interest. I like that this template contains a dedicated page for a photo gallery, which is an essential part of any hotel’s website.Social icons can be found at the top and bottom of the site, making them difficult for anyone to miss.
Suffolk may look old school, but its features are state of the art.1
While Barbosa would work best for a modern or minimalist property, Suffolk was clearly designed for a more traditional establishment. This template has a comforting, hometown feel that would work well for a bed & breakfast or guest house.
Visitors are immediately encouraged to book a room with a prominent CTA (call-to-action) button nestled inside the cover image. This directs to Suffolk’s pre-built booking page, where they can enter their preferred dates, number of guests, and contact information.
From the header menu, potential guests can find information about your amenities, rooms and rates, location, and contact information. The Visit page contains a useful map plugin, which you can set to black and white or color and customize by adding labels and a zoom function.
Cailles’ full-width cover image lets you showcase a stunning shot of your property.1Cailles was created for real estate brokers, but its clean layout and built-in features would work well for most hotels. The long-scroll homepage features large images of each listing, which could be adapted to show your best hotel rooms and suites.
The abundant image space means you can highlight what matters most to potential guests: where they’ll be settling in to rest during their stay. The Schedule a Viewing CTA button can be switched to Book a Room in a few quick clicks, and you’ll just need to change a few fields on the booking form.
Another great aspect of this template is its newsletter signup, which is helpful if you’re looking to grow your email list. If I were you, I’d add social icons to the header menu, along with a few more info pages (such as attractions in the vicinity).
Hidden Squarespace Templates That’ll Do the Trick
While searching to find the very best Squarespace templates for hotels, I came across an alternate section that could be easily overlooked. You’ll need to do some digging to find it, so just follow the link I’ve provided, and you can’t go wrong.
Here are four hidden Squarespace 7.0 template gems.
You can really tell that whoever created Artesia understands what travelers need to know.1Artesia captures the serene, inviting essence of a luxury hotel property. What I like most about this template are its thoughtful, pre-built pages for your rooms, amenities, city and culture, hotel events, and more.
The use of white space and asymmetry in this template is excellent and draws viewers’ attention to the most relevant information.The header menu is easy to navigate, and the Book Your Stay button is noticeable but subtle, adding to the tranquil feel of the site.
You should consider adding your socials to the top of the site. If your hotel hasn’t been featured in the media yet, you can easily use the Press page for customer testimonials.
Five makes use of every inch of space, without seeming too busy.1Five is a clean, bright, and modern template with a dynamic layout that would cause any visitor with a hint of wanderlust to take a second glance. This template was built for vacation home rentals, but its design and features lend themselves well to the hotel market.
The homepage lists your various types of accommodations with an image and short description. And if visitors click Read More, they’re taken to a dedicated page with a detailed description of your amenities, rates, reviews, a photo gallery, and a Reserve CTA button.
In addition to a Testimonials page, the homepage includes text links to media outlets that have featured your property.I also like that this template comes with a pre-built Blog page, which is ideal if you’re interested in content marketing.
I like how Hayden has a prominent CTA button on top of the header image.1
Like Cailles and Five, Hayden was intended for rental properties but could be tweaked to suit a hotel. And like those templates, it also provides space for important info about your different rooms right on the homepage.
What makes Hayden stand out, though, is the Team section on the About page, which adds a personal touch to any business. It also contains a section outlining open positions and even a quick application form. This would certainly streamline your hiring process!
Bryant Hill has fewer pages, but makes up for it with a detailed homepage.1
Last but not least, Bryant Hill is a simple and attractive template for luxury residences that would work well for hotels with a few small changes. My favorite feature is the photo gallery section of the homepage, which lets visitors click to enlarge any image and browse at their leisure.
The detailed homepage has specific sections for highlighting your amenities, neighborhood, and location that can almost be used as is. The Availabilities page, which lists properties for purchase, can be easily changed to showcase your available rooms. Simply add a booking page to seal the deal!
Didn’t Find What You Were Looking For? Check Out These Templates From Our Favorite Site Builders
Squarespace is known for its visually stunning templates. Still, it can be pricier than other options, especially for smaller hotels, B&Bs, and travel agencies on tight budgets.
That’s why I’m sharing templates from Wix, SITE123, and Webador with the style, tools, and features you’ll need to build a website for a hotel that shines. These builders also offer free forever plans, so you’ll have unlimited time to design and test your site before you pay.
Hotel is packed with features – upload your images and content, and you’re all set.
Whether your hotel is located at the seaside, in the country, or in the heart of downtown, the Wix Hotel template’s alluring style will help you present your property at its best. All throughout, banner images, galleries, and slideshows give visitors a visual taste of what you offer.
Prospective guests are immediately prompted to browse available rooms and amenities when they land on your page. A well-placed live chat button encourages them to ask questions, which speaks to the care and attention they can expect if they book a stay.
Hotel is a prime example of what an ideal hotel template should be because it comes built-in with the travel-centric features you need. And Wix’s personalized SEO plan and social media tools will help you maximize your website’s visibility and connect with travelers wherever they search for their next adventure.
Use this template’s blog features to build your brand.
The Traveler from SITE123 has what it takes if you want a website with robust blogging tools. It’s great if your hotel offers guests trips to nearby sites and you need space to share details. It would also work if your hotel has multiple locations and you want to share information about each destination. Just update the “My Journey” section and blog pages with relevant content.
You’ll want to add hotel-specific pages and features, like multimedia image galleries to show off your rooms and property, online booking/payment tools, a map for your location, and a custom contact form. But with SITE123’s intuitive interface and point-and-click editor it takes minutes, which is why this template is a favorite.
Pure Spa’s smooth layout entices visitors bent on relaxation.
What struck me about the Webador Pure Spa template was how adaptable it was for various hospitality websites, from resorts and hotels to wellness and eco-tourism destinations.
When the template loads, you won’t see much sample content unless you ask Webador to add relevant images and text. Still, it’s easy to drag and drop widgets to add any feature you might want or need: multimedia galleries, online reservation tools, an interactive map with your location, social media icons, or a newsletter signup.
Welcome Guests to a Stunning Site With the Best Squarespace Templates for Hotels
Just like the turndown service you offer your guests each evening, you should show the same tender loving care in choosing the right website template for your hotel. A template that doesn’t fit your image will mean headaches down the line when you have to rebuild your site. And it can also cost you customers, because you won’t be conveying the right message.
Your website is the first glimpse potential guests have of your hotel, bed & breakfast, or guest house. Even though you can always change colors, fonts, and other elements, the template you pick will do much of the hard work, so make your choice wisely!
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FAQ
Is Squarespace free?
No. Squarespace is a premium service and does not offer a free plan – although it does have a 14-day free trial, so you can try it out. The lowest- priced plan costs $16.00 per month. That gets you all its stunning templates as well as its AI powered website design system, logo maker, and other free tools. But you’ll need at least a Business plan or above to accept payments through your site.
How can I make a travel blog?
To start, you’ll have to create an account from the Squarespace homepage and choose your favorite blog template or use the AI-powered Blueprint design tool. Then, you’ll need to customize your site design in the Squarespace editor and start adding content. To make the most of your travel blog, you’ll want to follow the best SEO practices for images, linking, and keywords. Squarespace has a set of SEO tools that can help you get started.
Which is better, Wix or Squarespace?
Squarespace has lots of sleek, professional-looking templates that are automatically mobile-responsive, making it an ideal choice if you want an attractive website without a lot of tweaking. The drag-and-drop editor also makes it virtually impossible to mess up your site’s design, as it uses predefined regions to limit your spacing options.
Wix, on the other hand, is great for those who want a bit more creative freedom — and it’s still a simple enough software to learn. For more on how Wix and Squarespace stack up against each other, read our expert comparison.
Do I need a website for my hotel?
Absolutely! A website will be the first place your prospective guests will look when they consider staying with you. So, your website is your first opportunity to go above and beyond to showcase the type of hospitality they can expect from you. Not only is an attractive and well-managed site a powerful marketing tool, but it can also be used as a communication hub, online booking portal, online store, and more.
Creating a website doesn’t have to be difficult, either. Our list of the best website builders in 2024 includes several builders that are effective, yet super easy to use.
Dawn specializes in writing about a range of software products, including website builders, backup services, credit card processing solutions, and project management platforms. She has 10+ year’s experience as a technical writer and has written a number of articles for CEOs and senior executives at client companies that have appeared under their bylines. When she’s not researching and testing digital services, she brainstorms with educators to ensure all students have access to enriching learning opportunities.
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