How Adcreative.ai Boosts Conversion Rates By 30% in 3 Months: Q/A with AdCreative CBO Guillaume Taub

Welcome to another interview by Website Planet. Learn how the best online companies have built their online presence, how they stand out, and their predictions for the future.

Most businesses struggle to produce engaging content, and end up losing customer interest, conversion rates, and brand visibility.

AdCreative.ai is an AI-powered tool that offers a range of features tailored to enhance the creation process of ad creatives based on conversion data. It has been the 3rd fastest-growing product in the world for two consecutive years, and it’s now used by over 1,500,000 advertisers and brands.

Guillaume Taub, Chief Business Officer at Adyouneed and Adcreative.ai, joined me to show how AdCreative quickly and securely creates high-impact creative assets, boosting campaign performance and content quality without compromising reliability.

This is crucial for maintaining audience engagement, attracting new customers, and ultimately being competitive.

What problems are you solving for your customers and audience?

We primarily cater to marketing agencies, SMBs, and large enterprises, offering enhanced creative solutions that are data-driven to streamline their marketing processes. This saves time and significantly improves marketing outcomes.

How AdCreative.ai streamlines idea generation, advertising, and design:

1. Idea Generation: AdCreative.ai provides a platform that facilitates collaboration among large teams, allowing users to quickly and securely generate high-impact creative assets. It offers personalized assistance, including a dedicated account manager for Enterprise Customers, ensuring data protection and secure implementation.
2. Content Creation: AdCreative.ai enables users to create stunning ad creatives rapidly. It generates social posts and custom ads for various platforms like Facebook, Google, and Instagram. The tool is highlighted as one of the top emerging SaaS tools in 2022, emphasizing its role in enhancing advertising campaigns.
3. Iterative Design Process: The tool leverages AI to create multiple versions of designs, enabling efficient testing and optimization for better results. By combining creative AI and iterative design, AdCreative.ai serves as a secret sauce for success in marketing and design teams, offering a competitive edge in the digital landscape.

Typically, these types of businesses also face a choice between handling marketing internally, which can be time-consuming, or outsourcing to agencies that may lack data-driven results. This often leads to poor marketing performance and team frustration.

How do you solve the problem in a better way?

Our approach has led to a 30% better conversion rate within just three months and a reduction in A/B testing costs by 20%, providing substantial cost savings and efficiency improvements.

One stand out feature is the ability to show how well ads are doing in real time and suggests ways to make them better. This helps users make data-driven choices and improve their ads quicker.

As noted by Semrush, AdCreative.ai is ranked as the #1 tool among AI Tools for Digital Marketers in 2023, distinguishing us not just as an AI company but as a leader with a substantial database of high-conversion ad creatives.

What makes people eventually choose you over your competitors?

Unlike competitors, our solutions are backed by substantial data analysis—we’ve analyzed over 10 million creative ads last year to determine winning combinations tailored to your industry.

However, we always respect all your brand and visual guidelines, ensuring that the creatives align with your company’s image. Users can upload brand logos, fonts, color palettes, and other visual assets to the platform, ensuring these assets are readily available and used consistently across all ad creatives. The platform’s AI algorithms automatically review ad creatives for any inconsistencies in branding, such as incorrect colors, fonts, or logos, helping businesses maintain a unified brand image across various channels.

Many have praised us also for how we help streamline their creative processes, making them more efficient and aligned with their operational goals. In fact, we use AI to create high-quality ads in different formats for different audiences and platforms. This lets you automate your ad designs for your entire product catalog, making it useful for any industry or business size.

So, yes, our solutions are premium-priced, but we have proof that they pay for themselves within two months through significant improvements in marketing effectiveness.

Since you started, what helped you grow and retain your audience?

Leveraging our roots in marketing, we use targeted advertising strategies and reinvest our revenues to grow our audience continuously. We also actively create and share viral videos and content optimized for SEO, keeping us relevant and visible in a competitive market.

After that, offering a 7-day free trial along with social proofs, like customer testimonials and performance metrics from platforms like Facebook and Google Analytics, has helped in significantly boosting customer trust and retention.

What’s in the roadmap for your future?

We are now consistently profitable month-over-month and have seen a 20% increase in customer retention nearly every month—a testament to our effective solutions and customer satisfaction. But we are already on the way to improve even more…

We plan to introduce a template builder that will allow customers to implement creative guidelines effortlessly and generate variations on their own, while enhancements in video generation are underway to create dynamic ads that incorporate products into moving environments.

We continue to expand our team and encourage industry professionals to connect with us on LinkedIn for potential opportunities. Our commitment to innovation and customer value drives our roadmap forward, ensuring we continue to lead and evolve within our industry.