How Our Scoring System Works

In this section we wanted to give an in depth look into how each service earned it’s final score. The final scores for each of the sections and services are made up of:

  1.  Our experts’ ratings = 50%
  2.  User ratings = 50%

This is what makes up the final score for each service.

In every section of the reviews we looked out for :

Templates

PRO’S

CON’S

  • Wide selection of template options
  • Customization for signup forms & newsletters
  • HTML templates to edit manually
  1. Not Enough Designs
  2. Disorganized or not neatly categorized
  3. Lack of multimedia storage space or free images

Features

PRO’S

CON’S

  • All packages come heavily featured
  • Easily able to incorporate features into campaigns
  • All features included in the free trial period
  • If you have to pay more for basic stuff
  • Not easily accessible or can’t find them
  • Lacking in basic requirements

User Friendliness

PRO’S

CON’S

  • Customization is intuitive
  • Video tutorials and huge learning center
  • Easy to find your way around
  • Insufficient editing tools in template builder
  • Complicated website
  • Missing elements when logged vs guest interface

Pricing

PRO’S

CON’S

  • A package that is free for lifetime
  • Free trial period & fully featured
  • Multi package selection – finding the best value for the dollar
  • Not enough pricing options
  • Charged to cancel account or switch between packages
  • Not all important features included in each package

Support

PRO’S

CON’S

  • Phone, Email & Live chat posted on every page
  • Robust FAQ section & video tutorials
  • Easy to find answers to questions
  • Questions not answered in a timely fashion
  • Missing contact details – not easy to get a hold of a customer representative
  • Answers to your questions just make you more confused or are unhelpful