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Express Pigeon Review

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DETAILED SCORES

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Express Pigeon Express Pigeon
3.9 1
Express Pigeon Review Eliran Ouzan
7.8 10
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Overview

The Affordable Way to Get Your Message Out There


If you are knew to the email marketing world then choosing Express Pigeon is a sensible option as they are geared up towards beginners and those looking for an email marketing platform on a tight budget. At Express Pigeon you will find a free for lifetime plan which offers a basic email marketing service, along with plenty of templates to choose from and a fairly easy to use editor.

Don’t expect advanced features with Express Pigeon as they don’t offer high-end email marketing tools, but do expect a great platform for newbies looking to get emails out there.

Why Choose Express Pigeon?

  • Dozens of Free Templates
  • Incredibly Easy Template Builder
  • Straight Forward Email Marketing

Take a closer look at what Express Pigeon has to offer.

Templates/ Designs

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8 8.0

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A Great Editor for Beginners

Template Selection – The template selection is quite scarce. There are a few dozen templates to pick from. Also, there are no categories, they are all in one place, and quite similar other than the color scheme.

The templates only serve to give you somewhere more colorful to add your text, photos and brand logo.

Customization – Express Pigeon has made it fool proof to customize your templates in a matter of minutes. After you choose your theme, you can edit colors, change your text and upload photos.

The designer uses a simple drag and drop feature to easily change up your layout. Inside the template you can change the font, color and size of text. You’ll be able to change the background colors and alter images’ size, directly from within the template.

Express Pigeon also provides the tool to edit templates in HTML or iFrame.

Again, it’s a basic editor, offering substantial tools for creating great starter emails.

Multimedia – Express Pigeon offers no free stock photos but does give users unlimited media storage space for uploading their own photos. It is very easy to upload or drag & drop images into the template builder. However, that is the only media interactive you can expect to find here.

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User Friendly

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9 9.0

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Ideal For Those Starting Out in The World of Email Marketing

Express Pigeon do a good job of providing a simple to use platform that is free from any clutter or confusion. As the platform only caters towards the beginner end of the market you wont be lumbered with an excess of tools that may get in the way. Instead, you will have a simple and easy to use editor for basic features that will allow anyone to hit the floor running.

Something nice is that you can change your template theme right from inside the editor. There is no need to switch back and forth between pages. Plus, you can make any adjustments to the HTML or iframes directly from inside the editor.

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Features

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7.5 7.5

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Express Pigeon doesn’t have the features, or least most of them. If you’re looking for the most basic email marketing app, then this is the service for you, otherwise we suggest taking up a more robust email marketing service.

Feature
Existent
Description

Template Creator
YES! YES! YES! And what a great template creator it is, with an innovative drag and drop feature!

Inbox Inspector
Only by trial and error are you going to know where your emails are headed to. There are no insights or analytics to tell you where your emails go after you hit send.

List Integration
You can easily import contacts from a CSV, spreadsheet.

List Management
You can manage your lists, just not with all the bells and whistles.

Social Media Integration
Yes and No. There are social sharing icons that you can add to your emails so subscribers can share your emails with their connections.

Auto-responder
Save the time and post the emails on a timer. Let them go out when you specify.

RSS Email
You can set up your blog to send out an email notification every time you post, just not through Express Pigeon.

Mobile Features
Make sure you carry your laptop with you because there is currently no mobile app available.

Reports & Analytics
There are full reports on all important email statistics. It is also easy as pie to integrate campaigns with Google's analytics

A/B Testing
Limited A/B testing, but they do offer testing for for subject lines and configurable time delay

Subscriber Analytics & Preferences
Want to know more about your subscribers? Can’t help you there.

Template Language
If you have the know how, code away using the iframe or HTML editor.

Polls & Surveys
No polls or surveys available with Express Pigeon, but you can use Survey Monkey links in your campaign

Archiving
Express Pigeon stores your emails and campaign results forever!


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Pricing

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7.5 7.5

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After your 30 day free trial expires you have three options:

  1. Free for lifetime that allows you to send 1,000 emails a month to up to 500 subscribers.
  2. A pricing package based on list size, allowing you to send unlimited emails every month.
  3. Head over to an email marketing service that provides more features for the same price.
Package Details
Starter
Intermediate
High Volume

Unlimited Emails


Concacts Available
2,500
25,000
250,000




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Support

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7 7.0

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  • Email support
  • Features request tab
  • Video tutorials
  • Blog
  • Phone Support
  • Live Chat
  • Great FAQ section
  • Forums

The support is quite weak. If you have a question or request, you can submit it in their “support form”. There’s an email listed on the Facebook fan page. No where on the site can you find how to contact customer support.

There is a blog that provides marketing tips to create an email campaign tutorial videos on the template builder itself. That is. however, the only help you’ll be getting.

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Summary


PRO’S

CON’S

  • Free For Lifetime Option
  • Intuitive Template Builder
  • Great for Beginners
  • Insufficient Customer Support
  • Not enough template options

At the end of the review, the only conclusion that we can draw is that this service can be great for beginners.Once you find yourself reaching for your wallet, we recommend choosing an option that will provide more value at the same cost..

Start your free trial, check it out, and let us know if you think there is anything we missed in this review. Share your thoughts with us on Facebook, Twitter or in an email.

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Eliran

Author: Eliran Ouzan

Eliran Ouzan is the Co. Founder and designer of Website Planet and owns Ouzan Studio, a leading israeli based web design & development firm.
Eliran has been a Web designer since 2001 and designed over 1,000 Websites in his career.

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