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Aweber Review

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Aweber Aweber
4.3 3
Aweber Review Idan Cohen
8.9 10
aweber-logo1-106x99

Overview

A Premium Email Marketing Service


Aweber do well to offer its customers an unbelievable email marketing service for a price that matches up with the rest of the big guns in this industry. With a list of features and tools that are as long as your arm, and a premium services that and business owner would be welcoming with open arms, they certainly peak the interest of many businesses looking to get off the ground.

Aweber cater for those that have a little knowledge of the email marketing world already, and they dont offer free plans.

Why Send Emails With Aweber?

  • Unlimited Emails in the first month
  • Fully featured in all pricing packages
  • Free live webinars

Take a closer look at what Aweber has to offer.

Templates/ Designs

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9 9.0

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An Easy to Use Template and Email Creator

Even though Aweber is more focused on experienced users you wouldn’t think so if you saw the template offerings, as there is definitely room for improvement here. Nonetheless the email editor is simple and straightforward to use and with over 400 sign up forms you can take your pick at which one suits you best.

Template Selection – They provide over 150 email template options and over 400 signup form templates.

The categories were not listed on the side as well as the number of templates in each section. A nice feature to the template selection however, was the option to change the color scheme during the selection process. This gave the illusion more templates by simply changing the overall color theme.

Customization – Once you ‘re actually in the template editor, the user interface is quite basic. Aweber offers a limited selection of tools for editing, and it takes a few minutes to familiarize yourself with the editor.  You can upload images right to the template.and move content around once it’s in.

Multimedia – Easily add your brand logo, or other images into the template by upload. Aweber Communications does not offer any free media images or clips, and there was no space for media storage that we could find.

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User Friendly

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8.5 8.5

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Once You Find It, It's Brilliant

The first real task is finding out where you need to go in order to start editing a template as its not as clear as it should be. The editor itself doesn’t take centre stage here, and is tucked away in a dark corner.

When you do manage to find it, you will forget the hassle of having to navigate around the site for it. The editor is simple to use and offers some great features that will allow you to change your template’s theme from right inside the editor. HMTL adjustments are also something you can do, so if you know a bit of coding you are quids in here.

Before going further into the details, we wanted to express that all the features are available, but finding them and using them can sometimes be an arduous task. We were impressed with the features offered.

There is a feature offered Call Loop. This feature collects subscribers’ phone numbers and gives you a platform to send simple SMS or text-to-voice mail messages. This unique feature is available in all the packages.

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Features

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9.5 9.5

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Features

Feature
Feature
Description

Template Creator
Available in all the packages.

Inbox Inspector
Aweber provides the spam protector, and many other features to ensure that all the emails you send are delivered where they should be.

List Integration
Without having to start your campaigns from scratch, Aweber Communications lets you upload pre-existing contact lists from other accounts.

List Management
See where the subscribers came from, organize them accordingly and create emails specifically targeted for each list.

Social Media Integration
Not as prominently displayed, however still available and you can add in the social features to each email.

Auto-responder
A basic feature to help you build a campaign leading up to a big sale or event. Write all the emails at once, set the timer, and your work is done.

RSS Email
Share your blog posts instantly via the RSS feed. Templates can be customized, use a preset and let Aweber do the rest!

Mobile Features
There’s no mobile integration or features available for this.

Reports & Analytics
Neatly organized graphs give you all the insights necessary to see how your email campaigns are performing.

A/B Testing
Split testing is available. Aweber has the tools to let you test different elements of the emails in order to find the winning copy or image.

Subscriber Analytics & Preferences
Check who is getting your emails, and what the habits of your subscribers are.

Template Language
No option to edit your templates in HTML mode. You cannot change the back end code.

Polls & Surveys
You can create custom polls & surveys.Build a stronger brand and track results in the GetInsights section.

Archiving
Another basic feature that Aweber provides. Hosting your emails online for subscribers to share at a later time.


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Pricing

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9 9.0

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There is a $1 signup fee, as a show of good will. That gives you access to all the features. unlimited subscribers and sending for the first 30 days. After that, you will automatically be charged $19 a month unless you either deactivate your credit card, or switch to a plan that suits your needs.

There are three options, monthly, quarterly or yearly. Within each of these periods you select how many subscribers you’ll address per month. Selecting quarterly or yearly, you will save all around.

There is no free for lifetime option and the 30 day $1 trial only offers you sending capabilities to 500 subscribers, but has unlimited sending. If you are not satisfied at any time, there is a 30 day money back guarantee.

What we recommend is to sign up for the quarterly pricing plan, that way you save $8 and are not stuck for an entire year with one plan.

Package Details
<500 Subscribers
501-2,500 Subscribers
2,501-5,000 Subscribers
5,001-10,000 Subscribers
10,001-25,000 Subscribers



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Support

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8.5 8.5

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  • Phone Support
  • Submit a Request Form
  • Video tutorials & learning center
  • FAQ section
  • Blog
  • Live Webinars
  • Live Chat
  • Features request tab
  • Forums

The live chat, email and phone number should be listed on every page while logged in. The support that you need is available,  like many features on this site, it takes a little time to find them.

There are video tutorials that explain how to get your email marketing campaign started, with detailed explanations following each video. The FAQ section is well stocked with all the answers to help you solve any issues at hand.

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Summary


PRO’S

CON’S

  • Over 150 templates
  • Unlimited email sending in first month
  • Live webinars
  • limited pricing packages
  • No mobile tracking & management
  • Not very user friendly

Aweber offers an email marketing service for individuals and businesses who have some background in email marketing. Not lacking in features, other than mobile tracking or management. Otherwise Aweber offers everything you need to create a successful email campaign. Don’t be deterred by the $1 signup fee, just make sure you deactivate your credit card before the end of the month if you want to discontinue the service. If you see everything feels right, go ahead and make Aweber your email marketing buddy. Sign Up for the 30 day trial and come back to tell us how it was.

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Idan

Author: Idan Cohen

Idan is the co-founder of Website Planet, with over 5 years of experience in online marketing. He masters all things PPC, and has a great passion for Analytics and Testing. His motto is "Life isn't about finding yourself, life is about creating yourself".

Users Reviews (2)

Read Testimonials & Reviews of aweber or write your own

 
User Score(based on 2 reviews)
5.5
5.5 More
DETAILED SCORES
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Showing Reviews 1-2 out of 2
"Good service but not suitable for small businesses"
June 16, 2016 | by Soniya | Aweber
4.5
4.5 More Details
DETAILED SCORES
Pros
  • Easy to use and offers so many features
Cons
  • Not suitable for small businesses
Summary AWeber is very easy to use and offers lot of features. But, when you extend the limit of email sending, it charges you very high. So, I switched to MailGet that charges only $29 for 10,000 emails whereas AWeber costs $69 for it.
Reply to this review
"Workable but nto so impressive all time"
January 16, 2015 | by Joseph canady | Aweber
6.5
6.6 More Details
DETAILED SCORES
Pros
  • Fast campaign designing, easy interface to work, simple to use
Cons
  • It takes very long to send sometimes, Bit cold at handling heavy lists.
Summary I am a business man and I regularly update myself for market and all day to day useful tools to improve my business. I was using aweber for long time. But i want more robust and innovative feature system at low cost then i found Tigerbuz ( http://tigerbuz.com )and it really works very well for our email marketing needs.
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